Digital analytics drive our strategic process at every stage in our engagements. We create long-term growth for brands and businesses by uncovering the opportunities that live in the data.
Measuring your user’s behavior and overall ROI is becoming more difficult as brands move to multi-channel strategies. Genuine helps brands create data models that measure your impact across all channels to find the true value of your efforts.
Health megabrand Lysol needed a way to make teaching hygiene fun as part of their Healthy Habits Program for kids. So we created an interactive Healthy Habits tour bus that took the same old, boring hand washing lessons and turned them into a memorable brand experience using experiential games and technology.See Case Study
Static content repositories are just that – static. Build a fluid community within your organization to keep insights alive and to transform employee knowledge into sharable content.
Building a valuable and engaged community around your brand starts with defining the role of your community in the user’s life. We identify and activate your most loyal advocates and help brands direct the conversation through social experiences that have content strategy at the core.