Embrace Change Strategically: The Instagram Algorithm 2016

Instagram Marketing Strategy
Remember that (other) big Instagram news? The one that was going to break the space-time continuum of Instagram? Well…it still hasn’t happened yet, but in light of the new branding, we’d guess it’s not too far away. So, put aside your feelings on the new logo, and start preparing for the newsfeed algorithm coming soon(ish). Read More →

Twitter and the NFL: The Next Step for Media Consumption

It’s no secret that, since it went public, Twitter has disappointed shareholders and made myopic non-believers of the micro-blogging platform tell everyone “I told you so.” Perhaps many of those people don’t see the value in Twitter, but even power-users can agree that it hasn’t evolved like its social media competitors. It’s not popular for peer-to-peer communication—onboarding yourself makes you feel lost in a forest with no compass—and some people still proclaim they just “don’t get it, man.”

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