Stop trying to look like someone else! Being beautiful is not how skinny you can be!
We have been lead to believe that if you can’t fit into the smallest dress size possible then forget it, you’re not beautiful.
Who came up with that? And why do we believe it? No matter how much you try [...]
Simply putA PitiCureTM is to your underarms as a pedicure is to your feet!
The PitiCure is a simple three-step process that cleans the underarms by removing dead skin and impurities through exfoliation. To help women properly care for their underarms, Dove anti-perspirant deodorant developed The PitiCure a new at-home beauty treatment to care for [...]
Director Tim Piper, Ogilvy (treatment and post production) and Yael Staav, Soft Citizen (live action).
My personal thanks to Soho and Rogue (post production) for agreeing to do this film regardless of budget prior to awarding job. Same goes to photographer Gabor Jurina and make up artist Diana Carreiro who agreed to make it with me [...]
Ad from Ogilvy directed by Tim Piper.
Art Directors: Stuart Campbell, Mike Kirkland, Sharon Lee Pan. Written by Tim Piper.
Account handled by Aviva Groll and Mike Hemingway.
Exec Producer: Brenda Surminski, Producer: Jeff McDougall
DP: Marc Laliberte-Else (inc Ray Dumas)
Post: Soho (editors Kevin Gibson/TP), Sound: Vapor, Song: La Breeze, by Simian
Campaign for Real Beauty credits include Dennis Lewis [...]