Beauty Pressure
Ad from Ogilvy directed by Tim Piper.
Art Directors: Stuart Campbell, Mike Kirkland, Sharon Lee Pan. Written by Tim Piper.
Account handled by Aviva Groll and Mike Hemingway.
Exec Producer: Brenda Surminski, Producer: Jeff McDougall
DP: Marc Laliberte-Else (inc Ray Dumas)
Post: Soho (editors Kevin Gibson/TP), Sound: Vapor, Song: La Breeze, by Simian
Campaign for Real Beauty credits include Dennis Lewis and Malcolm Poynton from Ogilvy London.
More films, tools and resources available on campaignforrealbeauty websites around the world.
Link: http://www.campaignforrealbeauty.ca/?utm_source=YouTube&utm_medium=video_seed&utm_content=Onslaught&utm_term=EN&utm_campaign=Drive_Viral
Duration : 0:1:19
this is EXACTLY …
this is EXACTLY what it is like to be a woman right now in the current (western) culture
it don’t quit. with your head
no wonder eating disorders are everywhere. so much pressure. from the media, and men generally.
I LOVE THIS SO MUCH
I LOVE THIS SO MUCH
@hfranklin96 since …
@hfranklin96 since when was marilyn monroe natural? HAHAHA omg..
Never underestimate …
Never underestimate the power of the medias. I once loved this girl that wasn’t allowed to go out much so she spent her time watching TV. She was far from perfect but in her face all went together and for me she was beautiful. Anyway, she thought she was fat, needed surgery on her face and so on. TV also changed her perception of love and other people. In the end she was totally messed up.
couldnt say it any …
couldnt say it any better
koodos to dove, …
koodos to dove, this is great
i blame airbrushing …
i blame airbrushing. look at the role models for girls these days- cheryl cole, katie price etc. They are just fake. I love cheryl but she wears so much make up. whatever happened to natural beauties like marilyn monroe?
Wow, this was …
Wow, this was moving to me. It just says it all.
I think it’s very …
I think it’s very commendable for Dove to place so much focus on encouraging people to have self-confidence and self-esteem.
This video is so …
This video is so important. This is the kind of ad I’d like to see on TV!
I SECOND THAT!
I SECOND THAT!
well ain’t that the …
well ain’t that the truth
The beauty industry …
The beauty industry has really screwed me up. Noo liee.
yeah but you must …
yeah but you must have a good self esteem with yourself and not with the surgery done to your body…I think this video has a good point cause girls nowadays like to retouch their body too much…they are not contented with what they have
Very Cool!
Very Cool!
i think it is …
i think it is really important not to listen to those kinds of things it is important for a girl to have good self esteem
Simian – La Breeze
Simian – La Breeze
La Breeze by Simian
La Breeze by Simian
good point
good point
good point
good point
La Breeze by Simian
La Breeze by Simian
this is a very good …
this is a very good ad.
the book “My mother My self” is really helping me understand these issues in myself. I suggest it
BRILLIANT AD! …
BRILLIANT AD! Really glad a corporation like Unilvever/Dove are taking a stance on this. I don’t recall this being shown in the UK but it definitely should be shown worldwide.
Beauty industry …
Beauty industry creates complexes and then makes people buy their products.
Yet another explotation of basic human psichology.We all want to be attractive subconsciously.
Pretty sad stuff and no one does anything about it cause it brings some folks a shitton of money..
another very good …
another very good advert from Dove!
I think it is really true that people want to be more and more thinner, softer, lighter etc…This is what the majority make us believe !! And going to the extrems!( to be more than “unique”(haha)) And no one seams to see anymore how beautiful they really are!
I love Dove!!